Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time by Matt Haig

*Brand Failures* by Matt Haig examines 100 major branding mistakes, exploring why they happened and what businesses can learn from them. It covers failures due to poor strategy, bad marketing, cultural blunders, and misreading consumer needs.

✅ Premium Off-White Cream Pages

✅ Stitched Binding

✅ Matte Cover

✅ Local Premium Copy

✅ Language – English

✅ Dimensions – 5.5 x 8.26 inches